The Ethical Superstore - Patagonia
Founded in 1972, Patagonia is an ethosolution organization, producer of ethosolution products, and ethical superstore that grew from a small business into the sustainability and environmental powerhouse they now represent. Their focus is to truly make a positive impact in the world and their primary engines for doing this are providing an ethical shopping alternative through organic sportswear, organic outdoor clothing, ethical business practices, their Common Threads Initiative, and an amazing diversity of other approaches to eco-green product creation and environmental activism. While their environmental action arguabley touches in some way every environmental sector of the planet, Patagonia was one of the first companies in the world to switch to entirely organic cotton for their main consumer offering: go green products for physical lifestyles and sports like climbing, skiing, snowboarding, surfing, fly fishing, paddling, trail running and more.
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